Friend Connect

Google, Facebook, and MySpace are opening the data waves for social networking. It's all happening in a wave over the last month. These tools: Google Friend Connect, Facebook Connect and MySpace Data Availability all have similar ideas. You can login with the same information everywhere. It may seem trivial but this along with OpenID will be a big battle and something will eventually dominate the market (my money is on Google). This will streamline the internet a lot and make it easier for all of us. You need to plan to integrate your business with the numerous social networking tools out there because eventually everyone is going to be using them.

Found at: http://mashable.com/2008/12/04/google-friend-connect-on-mashable/